on March 5, 2021

Is Your Brand Set Up To Succeed?

Your heart’s in the right place, but without brand know-how, it won’t help your cause. You may even hurt it unintentionally, so keep these basic guidelines in mind.…

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on March 18, 2021

Oops! Branding Mistakes Happen.

Learning from mistakes is a good thing, but not making them is even better. Here are some basic “don’ts” to keep in mind. Don’t Wing It; A Brand…

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on March 11, 2021

“B” As In Branding — And Why It’s So Important For Non-Profits

When you think branding, you think big business. But maybe you should change your mind — and quickly. Non-profits have so much to gain by being branded. “B”…

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on March 3, 2021

How Brand Guidelines Work

Brand Guidelines. It’s important that you have a document that reflects your brand guidelines. This way people who work for you will understand what colors, language, etc. to…

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on March 1, 2021

What Story Do You Want To Tell?

Everything in your branding will revolve around the story you want to tell. Think about and write down what you want your brand to be known for. Be…

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on February 16, 2021

What Branding Does For Big Companies Can Do The Same For Your Cause.

The Golden Arches. The Apple logo. The Nike swish. They’re all examples of big companies’ strong branding; and most likely, make you more comfortable about choosing their products.…

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A cause, a service, a product— is yours branded for success?

Build A Better Brand.

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Build A Better Brand.

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